Finding Good is a radically new, brain-based methodology for helping people see their value.

One Transformational Question at a Time. 

"Finding Good created the pause I needed and has had a lasting impact. Holding the space for someone and having them leave feeling seen and heard is something I have been working on throughout my life. Finding Good helped me think about how I approach conversations and connection. I have more meaningful conversations, feel like I know people better, and have deepened relationships since attending the session."

Crystal Wilson

VP Employee Development at Dairy West

Meridian, ID

The overwhelm and isolation felt in every business, school, and home isn't going to be solved with tools designed for individuals to help themselves.

At Finding Good, we believe the tools needed to improve resilience, engagement, and commitment are ones that help people build connection and community TOGETHER.

The Finding Good Methodology is a Question-Based-Conversation that helps people take ownership for their strengths, values, and the impact they have on the world.

We help change-makers around the world learn to start with connection, ask questions that create Positive Accountability, and give help without giving advice through our Keynotes, Programs, and Resources.


There’s not a day that goes by when I don’t apply what I’ve learned through Finding Good in my life. 

It always helps me build connections and break down barriers quickly — whether with a group of children, my sister who I disagree with a lot, the vets with PTSD I work with who tend not to want to say much, or even a stranger.”

Jon Totten

Sandpoint, Idaho


Whether in the dining room, the classroom, or the boardroom, the Finding Good methodology is being used to build "Cultures of Connection" where it matters most.

  • Parents looking to connect with their teens beyond 1-word answers… 
  • School districts seeking to make sure no student feels left behind...
  • Spouses seeking more meaningful alternatives to "how was your day?"...      
  • Leaders who'd like their team to feel seen, heard, and validated...
  • Friends and family on the hunt for a better way to support and positively impact loved ones daily.

The foundation of any 2 person relationship or 200,000 person company is built around the conversations that are happening daily. 

By breathing new life into everyday conversations, our  relationships and organizations become a source of renewed energy, resilience, and hope. 

See how you can start building connectedness and community in your personal life, professional life, or both – today

Are you NEW to Finding Good and want to try it out for free?

Interested in having Brian come speak at your event?

Are you ready to take Finding Good to the next level?

From helping people overcome challenges to more meaningful conversations and stronger relationships here's what current Finding Good practitioners have to say:

I love how Finding Good has given me a methodology I can use to do a small act of kindness for anyone — simply by having a conversation that helps them find the good.

It’s had a significant impact on both myself and those around me since I can help others rewire to focus on their positive experiences, talents, and not take the small things for granted.” 

Giustin Jenkins
Seattle, Washington

Anyone who has genuine concern and empathy for others should join Finding Good.

Finding Good has helped me strengthen my relationships, and have more meaningful communication and conversations that are less focused on what’s going wrong and more focused on what’s going well.”

Steven Wells
Billings, Montana

If you’re someone who ever has to interact with others, then you should give Finding Good a try.

Before Finding Good, I was perfectly content with my communication and relationships with loved ones. But since learning the methodology and applying it in my life, I’ve been surprised, amazed…even ecstatic! 

Because I now feel like I understand my son, my spouse, and others better than ever before with a tool that helps me communicate with them in a more productive way.”

Mandy Legaretta
Boise, Idaho

“Finding Good is a great opportunity for personal and professional growth with a warm and welcoming community.

The methodology is valuable in any interaction I come across – with a friend who had a challenging trip she was worried about, while trying to get to know my new scientist boss…

The best thing I can say is that you just have to try it yourself and see how it works!”

Catherine Fratianni Guevara

Albany, New York

Where it all Began..

The seeds of Finding Good were planted two decades ago during founder Brian Fretwell’s time as a teacher working in juvenile corrections. 

By experimenting with better ways to connect with and support his students in crisis, Brian discovered something: asking the right questions instead of “giving all the answers” allowed him to reach even the most guarded students. 

As of today, Brian’s TedX talk on his experience has been seen by over 2.5 million. And if you join us in Finding Good today, you’ll see how many of the concepts in his video are alive in our methodology today.

More meaningful & supportive relationships.
One conversation at a time.

Follow our founder Brian Fretwell’s viral TikTok channel for more on the Finding Good methodology, building meaningful connections, and changing the questions you ask for more supportive conversations. 

(Plus you’ll find personal stories of how Brian’s father turned an argument into a heartwarming lesson on listening, his secrets to a long and happy marriage, why asking open-ended questions can make communication with your kids worse, and more.)